Cold and Flu Season: How to Cope

Cold and Flu

Cold and Flu Season: How to Cope

Cold and Flu

The first months of the year are the worst for cold and flu, and a new survey shows Americans may be turning to non-traditional treatments to ease their symptoms.

The Searching for Sinus Relief survey found that while 91 percent of Americans suffer from sinus problems, nearly all of the -0- 82 percent — are confused or dissatisfied with the choices for over-the-counter drugs. Instead, more and more people are willing to try non-drug treatments like nasal washing to relieve stuffy noses, post-nasal drip and painful sinus headaches this winter.

The numerous choices for over-the-counter drugs can be daunting; 69 percent of sinus sufferers are confused by the choices for over-the-counter drugs, according to the Impulse Research survey. Of them, 59 percent say there are too many options, while 65 percent say they just don’t know what works.

As a result, more and more people are looking for alternative remedies to keep sinus symptoms at bay. Eighty-one percent of the Searching for Sinus Relief survey respondents who have not tried alternative remedies said they would be willing to try one in order to relieve nasal congestion. Of those who have tried an alternative remedy, 77 percent said that it helped their symptoms.

“Some drugs are counterintuitive. It doesn’t make sense to dry up a stuffy nose — that just traps the germs in thick mucus,” explains Dr. Diane G. Heatley, an ear, nose, and throat specialist in Madison, Wis. “On the other hand, non-drug remedies like nasal washing thin out the mucus. This opens the nasal passages and makes it easier to breathe, providing long-term success in managing sinus problems.”


Dr. Heatley learned of a treatment called a neti-pot used in the practice of yoga for centuries. She went on to develop the SinuCleanse nasal wash system to provide all-natural, fast-acting relief for her patients.

According to Heatley, nasal washing is safe for everyone, including children and pregnant women, because it is drug-free. And, because it is all-natural, there is no risk of drug interactions. “The procedure treats the root issue of nasal issues, utilizing a saline wash to evacuate thickened, microscopic organisms loaded bodily fluid from the sinus holes, relieving nasal entries as opposed to simply concealing”

The acceptance of nasal washing rose dramatically in the Midwest after the publication of a University of Wisconsin-Madison study. The study found that participants who added the SinuCleanse nasal wash system to their daily regimen showed decreased nasal symptoms, decreased medication use and overall improved health over the six-month period of the study.

And the trend is catching on. Proving the growing mainstream acceptance of alternative cold and flu remedies, Walgreens recently pickup up SinuCleanse in all of its nationwide stores.

“I recommend nasal washing as a way to naturally relieve and manage nasal problems,” Heatley says. “The remedy can be used by everyone and is effective even when other methods aren’t, so it makes sense to use it first, before seeking drugs.”

For more information about nasal washing and to read the additional research, visit

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